Past event…

Event Ended

Pasadena City College

Ever wondered what it takes to be an entrepreneur?

The professional and personal challenges, the high and lows, the failures and the success?

Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs with over 1800 past events in 120 countries around the world in 2014.

The non-profit organization is headquartered in Seattle, Washington but Startup Weekend organizers and facilitators can be found in over 200 cities around the world. From Mongolia to South Africa to London to Brazil, people around the globe are coming together for weekend long workshops to pitch ideas, form teams, and start companies.

All Startup Weekend events follow the same basic model: anyone is welcome to pitch their startup idea and receive feedback from their peers. Teams organically form around the top ideas (as determined by popular vote) and then it’s a 54 hour frenzy of business model creation, coding, designing, and market validation. The weekends culminate with presentations in front of local entrepreneurial leaders with another opportunity for critical feedback.

Whether entrepreneurs found companies, find a cofounder, meet someone new, or learn a skill far outside their usual 9-to-5, everyone is guaranteed to leave the event better prepared to navigate the chaotic but fun world of startups. If you want to put yourself in the shoes of an entrepreneur, register now for the best weekend of your life!

Pasadena Startup Weekend on April 4th, 5th and 6th hosted and sponsored by Pasadena City College.

Venue and parking directions (PCC’s map)
1570 E. Colorado Blvd.
Pasadena, CA 91106

Parking is reserved in lots 10 and 11 which are located just one block West of PCC on the NE & SE corner of Green St. and Holliston Ave.
All event venues are located in the CC Building. Please click here for Parking and Venue Locations for Startup Weekend Event Map.

Additional Student Parking Lots are also available with $2.00 daily parking permit from the yellow dispensers.
If you have any questions, comments or concerns please feel free to email our Startup Weekend Pasadena team pasadena@startupweekend.org. Looking forward to seeing you there.

2014 Startup Weekend

Pasadena City College

Innovate Pasadena

 

Schedule

Friday

Apr 4
  • Registration Starts.Location: CC Building (please see PCC's Map above)
  • Dinner & Networking: Location: Piaza
  • Welcome & Speakers: Location: Cap and Gown
  • Pitches Start
  • Attendees vote for the top ideas
  • Teams start forming and discussing ideas
  • Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend.

Saturday

Apr 5
  • Arrive, simple breakfast & coffee. Location: CC Building
  • Teams formed and setting up workspace for the weekend.
  • Lunch.
  • Call for needs & skills.
  • Coaches help teams one-on-one. They are here to help!
  • Dinner.
  • Mid weekend check-in, status reports, call for help
  • Finished for the day!

Sunday

Apr 6
  • Arrive, simple breakfast & coffee. Location: CC Building
  • Call for help (this is self motivated, so don’t be shy)
  • Lunch.
  • Coaches arrive… ASK QUESTIONS
  • Gut check. Start prepping for presentations
  • FINAL PRESENTATIONS
  • Dinner.
  • Judging & awards.
  • Wrapup.
  • Go home!
Tier 1 Sponsors
Speakers

Bill Bogaard

Mayor of Pasadena

Salomón Dávila

Dean of Career Technical Education   |  

Salomón Dávila, Dean of Career Technical Education, at Pasadena City College, began his pursuit of tinkering with programming Logo in his 5th grade class. After solid industrial technology shop classes and a dose of math and science he headed to the Massachusetts Institute of Technology where he continued his tinkering in laboratories, designing data collection systems for graduate students. It was during Summer bridge programs at MIT that he discovered his interest in education and found that he could share his passion for STEM. This lead to seeking his development of human cognition at Harvard's Graduate School of Education, majoring in Teaching and Learning. He first decided to utilize his engineering skills as a consulting engineer implementing design and fabrication technology before he created his own small business delivering digital product design and manufacturing solutions to the Southern California region. His passion never left him and landed teaching Engineering and CAD at Pasadena City College, where he taught for 12 years and encouraged many technicians and engineers to join him in the tinkering. Now he oversees over the education of over 10,000 students per semester assuring the workforce development of the future.

Andy Wilson

CEO & Founder of Rexter   |   LinkedIn

Andy is the founder/CEO of Rexter, the leader in Professional Relationship Management "PRM". Previously, as founder of Momentum Ventures, he led more than a half dozen SoCal tech start-ups. He has developed an extensive business network across the tech landscape including top VC's (SoCal and NorCal), public company CEO's and other prominent angel investors. He is frequently characterized as "one of the best networked tech leaders in Southern California.” In addition to being the CEO/Founder of Rexter, Andy currently serves as Chairman of the Board for Digital Performance Inc and Cyber-Rain Inc. He is on he board of nQueue Inc and Phoenix Energy and a board observer at DataPop Inc and Sendio Inc. His is on the advisory board of Vincente Partners, ParkMe and Pacific Oaks College. He has extensive board experience in not for profit/community organizations and is currently a member of the Board of Governors for the Altadena Town & Country Club and the founder & co-chairman of Innovate Pasadena (www.innovatepasadena.org) which is dedicated to advancing the region as a vibrant innovation hub. He is a regular speaker at SoCal entrepreneur’s events and business schools and was named one of the 50 Most Innovative Men in the San Gabriel Valley by “The Magazine.” Andy holds an engineering degree with honors from Dartmouth College and received his MBA with a concentration in operations and technology management from Harvard Business School.

Amy Kim

Senior Director of Family Science Program at Iridescent

Amy Kim is the Senior Director of Family Science Program at Iridescent which is a science and engineering education non-profit. At Iridescent, Amy oversees delivery of all in-person programs at the LA and NY studios. One of the programs at Iridescent is Technovation which teaches girls to develop apps that can help their community, build a business plan and develop a pitch for their Apps. Iridescent aims to increase women in the technology business by teaching entrepreneurship skills early one. Amy has been active in STEM education in the LA area since 2010 working at the Girl Scouts and University of Southern California. She received her Ph.D in Physical Chemistry from the University of Chicago where, in additional to her scientific research in biomedical field, she became interested in how scientist can better connect with the community. She also served as a Science and Technology Policy Fellow at the National Academy of Sciences where she worked on energy policy reports.

Aditya Rajagopal

Founder and CTO of ChromaCode Inc.

Aditya Rajagopal is a scientist who works on designing combinatorial codes for mulitplexing biochemistry. He is currently the founder and CTO of ChromaCode Inc.

Diego Porqueras

President and Founder, Deezmaker (deezmaker.com)

Diego Porqueras is the President and Founder of Deezmaker. He is also the inventor of the Bukobot 3D printer which he introduced in April 2012 on Kickstarter. The project quickly raised nearly four times the requested amount, and a few months later he opened Deezmaker. Deezmaker has recently completed its second successful Kickstarter, for the Bukito portable 3D printer. Diego has always been fascinated by making things, and he worked as a graphic designer and as a web designer for many years. Then he started a new career in the film industry, where he started working as a production assistant on movies and music videos and took any opportunity he could get to be on film sets. Eventually, he started working productions as a camera tech working on films such as Jim Carrey’s Fun with Dick and Jane, Children of Men, Burn After Reading as well as on commercials and television shows. A desire to make better camera mount equipment led him to 3D printing, and a passion for making machines better led him to go beyond the available kits to make his own.

Salvatrice Cummo

Director, Pasadena Small Business Development Center

Salvatrice Cummo has a unique perspective on what it takes for a businesses to succeed by having worked in family businesses, publicly traded companies and not-for-profits. Her experience started during high school working in her family business. She helped play an integral role in the daily operations, customer service and marketing.

Salvatrice left the family business in order to pursue her education. She graduated from Cal Poly Pomona University with a degree in retail management. She was immediately hired by Macy's West and quickly rose the corporate ladder. During her 10 year tenure at Macy’s West, she increased year-over-year sales, reduced employee turnover and made her stores highest ranking among the region.

Despite all of her success, Salvatrice’s true passion was for small businesses. She left Macy’s West and began working for the Montebello Chamber of Commerce as their Director of Small Business. At the Chamber she assisted small businesses with marketing strategies, business plans, business connections and access to capital. During her six years with the Chamber, her work in helping small businesses also translated into never before seen income for the Montebello Chamber of Commerce.
In September 2013, Salvatrice decided to take her knowledge and skills to a much wider audience and accepted the position of Director for the Pasadena Small Business Development Center (SBDC), a program funded by the Small Business Administration (SBA) and Pasadena City College. Her role is to provide businesses with no cost one-on-one consulting with industry experts in areas that include, but not limited to, marketing, accounting, software training, legal, employee relations, access to capital and business planning just to name a few. In the few months that Salvatrice has run the center, she has helped individuals make their dreams of starting a business into a reality and has helped businesses improve their business acumen in order to obtain their goals. Salvatrice’s interest in small business is also seen in her advocating efforts on behalf of small business at the federal, state and local levels.
The Small Business Development Center hosted by the Pasadena City College is located at 3035 E. Foothill Blvd.-Rm 122, Pasadena, CA 91007. 626-585-3106

Tier 2 Sponsors
Judges

Dan Dato

Co-Founder at Cross Campus, Serial Entrepreneur

An experienced entrepreneur and veteran senior executive of several venture-backed digital businesses. His passion has always been working with startups. It’s something that started as a CPA for Arthur Andersen where he served as an advisor to the earliest internet companies, including Auto-by-Tel and Yahoo’s first ad sales agency, and where he was involved in several M&A and IPO deals. His expertise in digital business has taken him around the globe, living in China & Europe, and includes leading The Motley Fool’s European operations (internet content, community & advertising) and founding a digital marketing strategy firm. Since returning to the US in 2004, Dan has developed products and built sales & marketing teams with TouchCommerce (SaaS e-commerce chat/IM) and Evryx Technologies (mobile search & marketing), while also serving as an advisor & mentor to several early-stage companies in the areas of product development, strategy & fund raising in a variety of industries such as publishing, education, internet infrastructure and mobile. Dan has helped his companies raise more than $50 million in venture and corporate financing.

Magdalena Paluch

Trends & Innovation Strategist at Toyota

Magdalena holds a Master of Science in Industrial Design from Art Center College of Design and a Bachelor of Architecture from University of Tennessee.
As a Trends and Innovation Strategist at Toyota’s Strategic Planning Department Magdalena is responsible for trend research, key insights generation to help drive innovation, and creating future scenario concepts, to help shape the strategic priorities of the Toyota, Lexus and Scion brands.
With experience in industrial design, architecture, planning, and foresight, Magdalena brings a comprehensive, strategic design perspective and contextual approach to industrial design, prioritizing user-centric design approach, materials research, business insights and future thinking.

She devotes her free time to exploration in the area of wearable technology and sensory design. Magdalena is a co-curator of S.E.E.D.S., a space for the cultural and creative exchange of ideas and knowledge about relevant emerging topics influencing the future of design.

Laura M. Lloyd, Ph.D., J.D

Intellectual Property Attorney

With her extensive skill and experience in molecular biology, immunology and virology, registered patent attorney Laura M. Lloyd, Ph.D. helps companies and universities protect their intellectual property. Dr. Lloyd represents and counsels clients in domestic and international patent and trademark prosecution, negotiation of patent licenses, and trademark coexistence agreements. She also represents clients in opposition and infringement cases before the Trademark Trial and Appeal Board, federal courts in California and Texas, and the International Trade Commission.
Dr. Lloyd has prepared and prosecuted numerous foreign and domestic patent applications and issues in areas ranging from biotechnology, molecular biology, immunology and virology to diagnostics, medical devices, therapeutics, small molecules, and pharmaceuticals.
Her science credentials include positions as a Research Associate/National Institutes of Health, Post-Doctoral Training Fellow in the Department of Pathology and Microbiology at the University of Nebraska Medical Center, and Research Scientist with Streck Laboratories in Omaha, Nebraska.

Norman R. Van Treeck

All Areas of Intellectual Property and Internet Protection

Norman R. Van Treeck is a registered patent attorney and represents clients ranging from startup ventures to Fortune 500 corporations in all aspects of intellectual property. He works closely with sole inventors and in-house counsel to develop effective intellectual property strategies to meet each client's needs and expectations.
Mr. Van Treeck holds a degree in Computer Science, with minors in Math and Statistics. His technical expertise, as well as his leadership qualities, were further developed as Chief Fire Control Technician in the U.S. Navy specializing in computer hardware, radar systems, microwave systems and advanced electronics. After the military, his programming skills and experience designing network architecture eventually led to his position as Vice President of Systems and Network Engineering for a Los Angeles-based Internet company.
Mr. Van Treeck's legal practice incorporates his computer science and electronics experience to service his high-tech intellectual property clientele. He expertly advises clients on protecting their Internet and technology-related businesses.

Jeffrey G. Sheldon

Patent Attorney

Jeff Sheldon is the founding partner of Sheldon Mak & Anderson in Pasadena, where his practice focuses exclusively on intellectual property law, including prosecution, litigation, and international and domestic licensing. Jeff is also an experienced arbitrator and mediator. He is admitted to practice in California state and federal courts, the Ninth and Federal Circuits and the U.S. Supreme Court, and is also registered to practice before the U.S. Patent & Trademark Office.

Jeff’s technical background is in the biomedical and chemical engineering fields. He received degrees in Chemical Engineering and Biomedical Engineering.

Jeff’s leadership in IP professional organizations has established him at the pinnacle of his professional specialty. He has been recognized as one of the 20 best intellectual property lawyers in California, and is the author of the foremost treatise How to Write a Patent Application, The Manager’s Guide to Intellectual Property, and a chapter on IP licensing in CEB’s Intellectual Property in Business Transactions.

Jeff guides individual inventors, small companies, and large companies through the treacherous waters of intellectual property law. Jeff has also mentored and funded entrepreneurs through the Pasadena Angels for the past five years.

Rich Rygg

Early Internet Executive, Multiple Startups, Angel, Product Guy

Rich is an Entrepreneur, Angel investor, and Product Guy, with over 20 years of online experience, mainly consumer focused. He has been described as a creative manager who can see around corners. He has executed many strategic roadmaps to develop startups, new products, online communities, eCommerce initiatives and rich content experiences for premier brands. He opened the first office in Los Angeles for AOL and launched Digital City Los Angeles, a joint venture between AOL and Tribune. He held key executive positions at early Internet giant GeoCities managing all product and community assets through multiple rounds of VC financing, hyper growth becoming the third most popular website and largest Internet community, produce an IPO, and be acquired by Yahoo! for over $3 Billion. After moving to Silicon Valley he launched Yahoo! Websites and Yahoo! Domains, two of Yahoo’s most profitable ecommerce initiatives. Returning to Southern California he resides in South Pasadena and has founded or invested in over a dozen startups, producing both successes and failures. His most recent startup, HipGeo was a mobile multimedia platform financed by Morado Ventures a small investment fund of early Yahoo! employees. He is currently working on a new mobile video technology start up.

His skill set includes UX for both the web and mobile applications, lean start up methodology, cross functional management, strategic market fit, disruptive technology launches, gamification, viral growth, social media, fund raising, product management, business development, ecommerce, user generated and professionally published content.

Alex Maleki

Idealab

Alex has spent a total of 5 years with Idealab, in two separate stints, bringing experience in sales, marketing, operations and startup law to his current role leading business development efforts for the company. Prior to Idealab, Alex led sales and marketing efforts for two venture-backed startups focused on enterprise software and services, both of which were acquired. He holds a BA from the University of California, Santa Barbara and a JD from Southwestern University. Alex also serves as the President of the Board of Directors for Logsdon School, a non-profit organization providing educational services to students with emotional and behavioral challenges.

Grant Viklund

CEO, backCODE (backCODE.com)   |   LinkedIn

Grant Viklund, CEO of backCODE, a creative studio transforming education and engagement through entertainment is a 17 year veteran of the entertainment industry working on such films as Titanic, The Fifth Element, Kungu-Fu Panda 2 and The Simpsons Movie. He is a graduate of Emerson College and entered the industry during the beginning of the digital revolution. Grant has a deep understanding of back end technologies that are the backbone of entertainment games and animated movies.

Omo Velev

Pasadena Angels

Mr. Omo Velev has 32 years of experience in the design and development of batteries and fuel cell systems for military, space, and transportation applications. Mr. Velev is a co-author of 17 publications in peer-reviewed journals, 32 presentations at international conferences and has 6 US patents. Mr. Velev holds a BS in Engineering Physics from Sofia University, Sofia Bulgaria and completed PhD studies in Chemical Engineering at Texas A&M University, Texas. Mr. Velev is also a certified Project Management Professional.

Steve Reich

Pasadena Angels

Steve Reich is Chief Sales Officer at Malauzai Software, Inc, which builds mobile banking apps for over 200 banks. He is a veteran entrepreneur, with experience ranging from initial startup through IPO across multiple companies. Steve is also a Board Member of the Pasadena Angels and Innovate Pasadena. He is an active Angel Investor, and enjoys helping young companies succeed.

Paul Orlando

Co-Founder & Director, AcceleratorHK

Paul Orlando runs Startups Unplugged Advisory, which helps startups grow. He is also Co-founder and Director of AcceleratorHK, a mobile startup accelerator. Previously, he co-founded a startup in New York, developed new communication services and most recently helped Hong Kong build its startup ecosystem. He now lives in Pasadena, California. You can find Paul discussing business models around town and you can buy him a coffee or beer anytime (beer preferred).
Paul has degrees from Cornell and Columbia. He has been a speaker and judge at events like Startup Weekend and Lean Startup Machine and is proud of a win at TechCrunch Disrupt Hackathon. He is fluent in Mandarin and ok in Cantonese. And he’s writing a book, especially for startups outside of the mainstream, called “Startup Sacrilege for the Underdog Entrepreneur.”

Elisabeth Neigert

Director of Operations at The Design Accelerator

Elisabeth Neigert is the Director of Operations at The Design Accelerator, helping design and technology focused startups accelerate their growth with hands on mentorship, seed capital and fundraising guidance. The Design Accelerator was founding in Spring 2013 by Art Center College of Design in partnership with Caltech and operates out of Idealab. Ms. Neigert mentors teams in product development, design and strategic partnerships, drawing from her expertise in developing products at the intersection of design and technology. She is also a startup advisor and strategic consultant.
Prior to joining The Design Accelerator, Ms. Neigert co-founded a joint program between Caltech and the Southern California Institute of Architecture. During this time she led a team of more than 100 architecture and engineering students and industry members through a long and challenging design/build process of a net-zero solar powered home that extended over a two-year time period. She successfully ran the project for several years in the role of Project Manager, Strategic Partnerships & Development. She acted as principal liaison between SCI‐Arc and Caltech in the areas of strategic partnerships, product management, project management, public relations, communications and development, leading to exceeding the fundraising goal of $2,000,000+. Neigert, who is both a citizen of the EU (Germany) and the United States, was raised in Caracas, Venezuela and is tri-lingual. She received her Masters in Architecture from the Southern California Institute of Architecture in 2010, graduating with distinction, and was awarded a fellowship position.

Julie-ann Pina

Pasadena Angels

Julie-Ann Pina is a startup executive who often handles the CFO/CXO role for organizations in their infancy. She has worked with a range of Southern California organizations including Edwards Life Sciences and Children’s Hospital LA. Prior to starting her consulting practice, Julie-ann was a Vice President at Bank of America and interned with Chase Capital Partners. Julie-ann earned her MBA from the USC, in Technology Commercialization, and a BA in Quantitative Economics from UC Berkeley. She is a member of Pasadena Angels and on the Executive Committee of Caltech Entrepreneurs’ Forum.

Melanie Pribisko

Caltech

Melanie is one of the Founding Organizers of Pasadena Startup Weekend. She is a Caltech alumna and currently a Senior Postdoctoral Scholar in Chemistry with Professor Bob Grubbs and Adjunct Professor of Chemistry at Occidental College. She is actively involved with the entrepreneurial movement at Caltech as Publicist of the Caltech Entrepreneurship Club and Executive Board Member of the Caltech Biotech Club and is developing a database of all startups arising from the Caltech Community

Tier 3 Sponsors
Coaches

Ronen Olshanski

CEO & Co-Founder of Cross Campus

CEO & Co-Founder of Cross Campus
Experienced entrepreneur and senior level executive with 15+ years of finance and technology experience, both in the US and abroad (countries include UK, Russia, and Brazil). An effective leader and communicator who has strong technical skills and thrives in technology-oriented businesses.

Sugath Warnakulasuriya

Strategic Advisor, Business Builder

Sugath Warnakulasuriya is an Entrepreneur and Angel investor focused on digitally disrupting industries by addressing complex, high-value problems. He previously built and served as the CEO of 10EQS, and was the co-founder and CTO of eLink Commerce. As a strategy consultant with McKinsey & Company and independently, he has helped a number of Fortune 500 High-Tech and Financial Services companies pursue new ventures, design and launch major products, develop and execute growth and competitive strategies, run high-profile marketing and sales campaigns, and build channel ecosystems across the globe. He has a PhD in Electrical Engineering and an MS/BS in Computer Science from the University of Southern California

Carlos Peña

CEO at Impact Media Publishing Inc

With varied experience across the industries of international trade, marketing, distribution, logistics, business, finance, and Real estate, Carlos Pena is constantly out on the front lines of entrepreneurship. After years of honing his business acumen, he established CAYPEN Media (now known as Impact Media Publishing Inc.) as an extension of his mission to foster and mentor the entrepreneurial spirit. Carlos also volunteers as a mentor at FastStart Studios, www.faststarstudio.com, The Digital Media Center, www,dmc-works.com and is an Entrepreneur in Residence/Mentor at Chapman University.He volunteers to teach Global Business at Santa Ana Valley High School, 10th and 11th grade students on behalf of Valley High Inc. Academies (5013c).
He is the founder of Impact Media Publishing Inc., Inspired by entrepreneurs + innovators (formerly Caypen Magazine), which is a b2b publication designed to tell inspirational stories and give insights of successful entrepreneurs.

Dave Gullo

the founder and Chief Geek at Command Line Interactive

Dave Gullo is the founder and Chief Geek at Command Line Interactive which offers holistic product development services to funded Silicon Valley startups and established tech companies. Prior to launching CLI he bootstrapped and solo-operated a specialty retail ecommerce business in 1998 called snowboards-for-sale.com. Dave operated this with a $0 marketing budget during the 11 years span and innovated online shopping experiences with size-based shopping, live chat, shopping cart abandonment, and advanced customer relationship management tools.

Dave mentors with 500 Startups and the Chapman Leatherby Center for Entrepreneurship, and Co-Organizes 106 Miles. He is passionate about startups, right-sizing development process for early stage companies, hacking process and productivity tools, wine, drums, snowboarding, and family.

Jennifer Chang

Co-Founder of TechSparks, Multiple Startups

Jennifer is a marketing strategist focused on helping startups craft and tell their story to attract investment, customers and press. Most recently, she served as the head of marketing for Perfect Market, an Idealab operating company. Jennifer co-founded Digital Media Management, an agency that helps high-profile celebrities develop and monetize their digital presence, and SocialVision, a software startup that built a white-label social video platform. She also serves as an advisor for PromoJam, a social media software company, and EmptyLegMarket, a marketplace for private jets. In 2013, she started TechSparks to provide Pasadena entrepreneurs a social forum to share their ideas. Jennifer has an MBA from USC Marshall and a BS from UC Berkeley Haas.

Tyrone Howard

Co-Founder of Get Social, Naval Intelligence Veteran   |   LinkedInGoogle+

Tyrone Howard, known as "T" in the Pasadena Tech scene, is a 15 year Navy Veteran who worked as a Chinese Linguist and Training Manager for Naval Intelligence. A well-rounded Sailor who excelled at taking individuals and turning them into teams to complete the mission/Make It Happen (MIH).

With his disciplined and determined military background, his transition to Entrepreneur came easily and naturally. Currently the Co-Founder/MIH Man of the location-based app Get Social. An app that uses your smartphone and augmented reality to make it easy to take that 1st step and talk face-to-face. Making Get Social is "the new old-fashioned way to meet people."

Vak Sambath

Startup & Incubator Junkie

I love building products that matter. When ideas are tough and people need technical solutions... I'm the guy that people call to hammer, flush and polish out business challenges with solutions :)

If there's an idea out there, I can help polish it to prepare for prototyping and product development. I've been doing it for 15 years now. If you have an idea, my team and I can help. Located in Irvine, Orange Country, we're in the heart of beautiful Southern California.

At the end of the day, I love to help. I'm an MVP because I can help. It's not an ego thing. It's because I've done them myself and I know what works and doesn't work. It's confidence in me and my team.

Tim Brewer

Adjunct Faculty at Art Institute of Seattle

Product development professional, industrial designer, and innovation consultant. He has sixteen years of product planning and program management experience in both consumer software and hardware product development at Microsoft and RealNetworks. He holds 14 utility patents including three patents on the ubiquitous mouse scroll wheel.

Tim is a graduate of the Master of Science, Industrial Design program at Art Center College of Design. He also has undergraduate degrees in Industrial Design Technology from the Art Institute of Seattle and Computer Science from Montana State University. During his masters he developed a new product design method for inspiring breakthrough designs based on historic trends of invention. Recently, Tim was named a "Quirky Inventor" for a Smart Cordless Drill concept he submitted to Quirky.com, a social product development company that crowd sources product ideas.

Sonya Lee

Startup Branding, Product Development Strategist, UX Designer, Creative Director at mowie media

Sonya is a startup consultant with 17 years experience as a UX Creative Director working with both startups and entertainment studios such as Warner Bros., Disney and ABC. Sonya successfully represented high-profile properties by developing strategically interactive experiences through compelling design, user experience and storytelling that holistically tied in with marketing and business strategies. In 2012, Sonya founded the Female Entrepreneurs in Los Angeles, a collaborative community for women in tech. She also serves as an Ambassador for CoFoundersLab, as well as on the steering committee for TechSparks and Innovate Pasadena. Sonya is currently launching her own startup, Wine & Food Travel, a platform designed to connect consumers with artisans around the globe.

Jack Hung

Long Range Market Planning Manager focusing on strategy, trends, and innovation at Toyota Motor Sales

Currently Long Range Market Planning Manager focusing on strategy, trends, and innovation at Toyota Motor Sales, USA. Toyota Motor Sales is Toyota's North America sales and marketing headquarter. Also held Business Planning and Corporate Finance roles at Toyota. Prior to Toyota worked in financial planning & analysis roles at Citysearch, Kinkos's corporate office, and Fox Sports. Received MBA from Georgetown University and BS in Accounting from University of Southern California.

Dice Yamaguchi

Teaches Product Design n the undergraduate and graduate department at Art Center and PCC.   |   LinkedIn

Dice Yamaguchi has been on pedal powered wheels since he was little, growing up to fix bikes and eventually build them as a frame-builder of titanium and steel bicycles at Merlin Metalworks and Kelly Bikes while studying mechanical engineering.
An Art Center Product Design alumni, He has also worked at Applied Minds on the 10,000 year clock and Magellan GPS on user interface design.
He currently teaches product design in the undergraduate and graduate department at Art Center and PCC.

Nick Bassill

Author, Entrepreneur and Business Consultant

Nick Bassill is an American entrepreneur, inventor and innovative thinker who initiated his startup and business experience while at Stanford and UCLA. With his electrical engineering degree and MBA he has built a number of successful businesses based on innovative products and been instrumental in the formation of new industries. His innovative concepts and strategies have helped many businesses successfully launch and increase their sales and profits.

Nick Bassill is the founder and managing director of Launch America, LLC. Launch America is actively providing consulting services to major businesses in North America and Asia. Launch America was established to provide the technical expertise, key team members, and consulting to help businesses actualize their growth plans and entrepreneurs realize their American Dream.
His book, Launch America! Reviving the American Dream, outlines his bold plan to create new jobs all across the country and economic growth through the formation of hundreds of thousands of business startups. To provide more funding for these startups, Bassill presents the Launch America Initiative for a unique investment incentive plan with royalties and tax credits for the the wide range of investors who fund startups and mentor entrepreneurs.
Mr. Bassill has an Electrical Engineering degree from Stanford University where he worked with an innovative startup. He received an MBA degree from UCLA, where he graduated at the top of his class. To further effective management, Mr. Bassill received a Masters in psychology from the University of Santa Monica. He holds six patents in power electronics and wine dispensing systems.

Nardo Manaloto

Chief Innovation Officer, Multiple Startups & Founder, SeedHIT Studio

Out of the box thinker and innovative executive and professional with over 22+ plus years of healthcare information technology and industry experience. A strategic thought leader in solution concepts, disruptive innovations, analysis and architecture design, hybrid value chains, and
applied innovations for current and leading edge
technologies. Founder, SeedHIT, a design-centric digital health product innovation studio. Blueprint Health Accelerator Mentor. Chair: mHIMSS UX (User Experience) Workgroup.
Group Owner: UX in HC LinkedIn Network and Healthcare Innovation, Design, Technology and Startup Meetup Group. Specialties: Innovation Life Cycle, Solution architecture, solution design, applied technologies, applied innovations, business and service architecture, healthcare product development, strategic solutions planning, systems analysis, rapid application prototyping, solution concepts, solution formation, solution execution, business model innovations, hybrid value chains, social entrepreneurship, user experience, user interface, user centered design, interaction design and healthcare startup creation.

Joan Horvath

VP Business Development, Deezmaker (deezmaker.com)

Joan Horvath is vice president of business development at Deezmaker, where she draws on her background as a rocket scientist to explore new markets and collaborations. She also has a current appointment as Core Adjunct faculty for National University’s College of Letters and Sciences. She has been involved in various entrepreneurial endeavors and taught at the university level in a variety of institutions both in Southern California and online. Prior to that, she spent sixteen years at the NASA/Caltech Jet Propulsion Laboratory, where she worked in programs including the technology transfer office, the Magellan spacecraft to Venus and the TOPEX/Poseidon oceanography spacecraft. She holds an undergraduate degree from MIT in Aeronautics and Astronautics, and an engineering Master’s degree from UCLA. She coauthored an art book on Saturn, authored a book about what scientists actually do, and is the author or coauthor of various technical papers. She is President of the MIT Class of 1981, VP Programs of the MIT Club of Southern California, a member of the Executive Committee of the Caltech Entrepreneurs Forum, and a full-garden docent and member of the Botanical Volunteer Board at the Huntington Library, Art Collections and Botanical Gardens.

Nathan Wills

Torch Apparel

Trained as a Transportation Designer at Art Center College of Design, Nathan has always had a passion for automobiles. More recently he has expanded his focus to include original product designs and entrepreneurial ventures. His experiences include designing original concepts for automotive companies such as Bright Automotive, BMW DesignworksUSA, Honda and Johnson Controls. Currently he is heading his new start-up Torch Apparel, a brand of lit apparel for cyclists as well as co-designs for Brandon + Bradley with his brother Chase Wills. Through out his career as a designer Nathan has garnered a reputation for creating thoughtful and pragmatic design solutions. His work has been featured in the Cooper-Hewitt Smithsonian, North American International Auto show, the Los Angeles Auto show and ICFF as well as publications such as I.D., Entrepreneur, Men's Journal, Wired and Car and Driver.

Jozsef Foldi

Vice President at Union Bank

Jozsef Foldi is currently a Vice President at Union Bank. He contributes his management expertise in developing commercial client relationships and ensures his organization provides a world class customer experience. He is a respected leader with a passion for innovation. He conceives and executes marketing strategies and technical solutions that transform the bottom line. His proven business acumen applies across all major functions – finance, marketing, sales and operations.
Jozsef has a strong background in core banking technologies and change management. He has managed extensively large technology and business transformation projects for various fortune 100 companies that include Westfield and Union Bank. He has coached and consulted with numerous organizations, sharing his management experience on teambuilding and strategic execution. He has over 20 years of experience integrating emerging technologies, new media, and application development.
Jozsef holds a Bachelor of Science in Engineering and various Masters Studies in Corporate Entrepreneurialism from the University of Southern California.

Karandeep Singh

Sr. Web Analyst, Perfect Market

Karandeep has over 15 years of diverse business experience and has developed passion in Data Analytics and Online Marketing over time. He works at Idea Lab funded startup Perfect Market in Pasadena, while focusing on Web Analytics for Blogs and News Sites that helps publishers to generate more revenue and engagement. With MBA degree and Bachelors in Business Finance/Computer Science, he understands technology, data and the economics of business. This adds a great deal of value to any company, since new technology and data are important building blocks these days.
www.linkedin.com/in/kdsingh1/

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Melanie Pribisko Yen
Tyrone Howard
Magdalena Paluch
Sophia Viklund
Victor Kirui
Vansh Kumar
Peter Danenberg
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